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Huirong technology and jiangbolong work together to improve the competitiveness of mobile phone storage
2022-07-22 01:40:00 【China Information】
Huirong technology and jiangbolong work together to improve the competitiveness of mobile phone storage
In recent days, , Huirong technology and jiangbolong signed a strategic cooperation memorandum , It aims to improve the market share and comprehensive product competitiveness of both sides in the mobile phone storage market , Form a deep partnership for collaborative growth .
Give play to the advantages of China's industrial chain Improve localization delivery efficiency 、 Technological innovation ability 、 Cost competitiveness
During the period of cooperation , Huirong technology will continue to provide jiangbolong with market competitive embedded memory controller chips , And carry out in-depth technical cooperation . Jiangbolong is in the leading position in the industry in terms of the integration of the domestic storage industry chain and the research and development ability of storage products , It can form complementary advantages with Huirong Technology . The two sides will also jointly develop a variety of embedded storage products , Such as eMMC、UFS、eMCP、uMCP、NM Card And other mobile storage products , Jointly promote customers' demand for discrete storage and composite storage products 、 Joint support FORESEE Brand development in the global mobile phone storage market 、 Build a storage industry chain with both scale and value .
( Joint product development )
1+1>2 Comprehensively enhance the comprehensive competitiveness
product : Integrate mobile storage “ fresh impetus ”
Huirong technology is NAND Flash Flash memory control chips occupy a leading position in the industry , Huirong technology eMMC/UFS The total shipment of master chips has exceeded 22 Million star . Widely used in smart phones 、 Data Center 、PC、 Vehicle use 、 Commercial and industrial control markets .
Jiangbolong ploughs deep into the storage field 23 year , Stick to the product + Brand synergy strategy , At present, embedded storage has been formed 、 Solid state disk (SSD)、 Four product lines of mobile storage and memory modules . Jiangbolong makes efforts in both industrial and consumer storage markets , Available in consumer grade 、 Job specification level 、 Vehicle specification level memory and industrial storage software and hardware application solution products , It has strong comprehensive competitiveness in the storage field . The company 2011 Founded in 2000 To B brand FORESEE And open the business of embedded storage products , The products have been imported to many well-known mobile phone manufacturers and solution providers , Continue to expand the global market share of mobile storage .
Research and development : The innovation of Chinese engineers
Huirong technology has more than 20 Years of R & D and design experience , Advanced master chip architecture and firmware algorithm have been developed , And has leading manufacturing process and hardware technology , It can provide all-round design and production support for mobile phone manufacturers .
Jiangbolong since its inception , We attach great importance to research and development and continue to invest heavily . At present, the company has nearly 1000 R & D engineers , Have firmware design 、 Comprehensive technical ability from software and hardware development to system testing . meanwhile , Jiangbolong has FAE+AE+R&D Complete functional portfolio of , Be able to import projects and mass produce finished products , Provide comprehensive pre-sales technical support for end customers 、 After-sales service , Achieve real-time response and follow-up 、 Solve problems quickly . Technical facilities , Jiangbolong has established a reliability laboratory in its own storage Industrial Park 、 Innovation lab 、 Quality laboratory 、 Test Center , And equipped with a team of professional engineers and a full set of testing equipment , Carried out a large number of technological innovation projects . For example, the company is based on 10nm ASIC The chip test scheme is customized with high speed 、 high frequency 、 On a large scale 、 Low power consumption LPDDR Testing machine , And independently develop the test program , It can be used in normal temperature and high and low temperature environment LPDDR Conduct performance testing and screening , Meet the stringent testing requirements of mobile storage products with high standards 、 Support customers to produce high-quality products . stay eMMC、UFS Wait for the product , Jiangbolong is also based on SMI Master developed AO( Active data collation ) technology , It can significantly improve the actual performance of the product . Besides , Jiangbolong has also set up joint laboratories with a number of strategic customers , To strengthen the service to strategic customers . As a professional technology platform, the joint laboratory can provide joint development services and one-stop services for customer application scenarios .
This time, the two sides made a technical joint , It can provide mobile phone manufacturers with better storage solutions and efficient localization services , Collaboration helps the development and innovation of mobile storage technology .
( Comprehensive technical capability )
The industrial chain : The shortest path to achieve market size and value
From storage Wafer、 Embedded control chip 、 encapsulation 、 The firmware 、 test 、 Quality management 、 From technical support to after-sales service , Jiangbolong has complete 、 mature 、 Full chain embedded storage product delivery system . The strategic cooperation between the company and Huirong Technology , So that jiangbolong's self-developed storage products can be strongly combined with the industry-leading master chip , Industrial links can be further optimized , Improve the competitiveness of both sides in the mobile phone storage market . Besides , The two sides will also carry out global cooperation , Through both parties in Shenzhen 、 Shanghai 、 Beijing 、 Hong Kong, China, 、 Taiwan, China 、 Localized sales and service agencies established in the United States and other countries and regions , Make full use of local location advantages , Provide stable production capacity for mobile phone manufacturers 、 Logistics and warehousing support , Improve the delivery efficiency of embedded storage products with a more competitive industrial chain .
( Embedded storage industry chain )
intellectual property right :IP To be autonomous and controllable
Huirong technology is right NAND Flash Have a deep understanding of features , rely on 3400 More than one technology patent , Developed a wide range of control chips IP Combine , And then design a unique 、 Highly optimized IC, And a complete control chip Turn key or SDK Solution .
Jiangbolong has independent and controllable core intellectual property rights in all major firmware algorithm fields , And independently designed 30 More than core test algorithms and test software . By 2021 year 12 month 31 Japan , The company has obtained a valid patent 438 term , Including invention patents 177 term . among , The company has patents related to embedded storage 248 term , Include eMMC、UFS Of JEDEC Standard essential patents .
Huirong technology and jiangbolong focus on intellectual property , Jointly improve the competitiveness of mobile storage products of both sides .
( Jiangbolong's intellectual property competitiveness )
Market outlook
According to the data of China Academy of communications ,2022 year 1-5 month , Cumulative domestic mobile phone shipments 1.08 Billion parts , Year-on-year decline in 27.1%; among 5G Mobile phone shipments 8620.7 Thousands of , Of mobile phone shipments 79.7%, Year-on-year decline in 20.2%. Storage occupies a large proportion in mobile phone devices , Based on the huge market competition pressure , Mobile phone manufacturers are more actively seeking storage suppliers with comprehensive advantages , This also provides more market opportunities for the strategic cooperation between Huirong technology and jiangbolong .
After the strategic cooperation is reached , Huirong technology and jiangbolong will work together to rapidly expand the global mobile phone storage market , Actively serve mobile phone manufacturers , At the same time, realize market size and value . future , Both parties will also store based on vehicle specifications in due course 、 Mass storage 、 Joint development of innovative product categories such as Chinese storage standards , Jointly establish a leading industrial chain system in China's semiconductor storage industry .
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